Banner - A Banner advertisement is either a static image or an animation utilised to advertise a product or service on websites. Animated Banners can be visually stunning and utilised to enhance web pages; these are typically designed and programmed in software packages such as Adobe Macromedia Flash.
Domain Name - This is the name that identifies a website, more commonly known as a domain name address.
Flash - A popular web design authoring tool used to create complex media rich animations or introduction Splash Screens through its own ActionScript language, produced by software developer Adobe Macromedia.
Functionality - In information technology, functionality (from Latin functio meaning "to perform") is the sum or any aspect of what a product, such as a software application or computing device, can do for a user.
Gig - A gigabyte (GB) is a measure of computer data storage capacity and is "roughly" a billion bytes. A gigabyte is two to the 30th power, or 1,073,741,824 in decimal notation. The term is pronounced with two hard Gs. The prefix, "giga" comes from a Greek word meaning "giant."
Google AdWords - A keyword advertising system in which ads appear as "sponsored links" on the Google results pages. The advertiser chooses keywords and a short one- or two-line text ad, which is displayed on the results pages when the ad keywords match up with the search keywords.
Host Server - The physical equipment which web hosting companies utilise to run all the appropriate applications and services that enable a website to be displayed over the internet (World Wide Web).
Mb - A Megabyte (Mb) is a measure of a computer's disk storage capacity or a computer file's size. One megabyte is equal to 1,024 kilobytes. A larger amount of megabytes increases a computer's ability to store and process more information.
Mock-up - A conceptual idea produced on paper or in a webpage format, showing the general look and feel of the finished product.
Prince2 - PRojects IN Controlled Environments (PRINCE) is a project management method. It covers the management, control and organisation of a project. "PRINCE2" refers to the second major version of this recognised methodology and is a registered trademark of the Office of Government Commerce (OGC), an independent office of HM Treasury of the United Kingdom.
Search Engine Optimisation - Search engine optimisation (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine.
